Wednesday, 31 July 2013

MARKETING APTITUDE QUIZ- 1

1.Which of the following is an indirect tax?
1.Wealth tax
2.Corporation tax
3.Excise duty
4.Capital gains tax
Ans:3

2.‘Definitely Male’ this advertisement line is for which Motor Cycle?
1Hero Honda
2TVS
3Bajaj
4LML
Ans:3

3.Delivery channels other than Bank counters are .......
1ATM's
2Internet Banking
3Tele Banking
4All of these
Ans:4

4.Marketing is best suited in
1Buyers' market
2Sellers' market
3Internal marketing
4Direct marketing
Ans:1

5.Customer's Relationship with the Bank is influenced by .....
1Customers' attitudes
2Attitudes of Bank staff
3Interest rates of the Bank
4Attitudes of salespersons
Ans:2

6.Marketing is Find the wrong option .....
1an ancient concept
2a modern need
3a continuous affair
4a term effort
Ans:1

7.Indirect Marketing means ......
1Marketing by non-sales persons
2Market Survey
3Market Research
4Advertisements
Ans:4

8.Direct Marketing means .......
1Face-to-face marketing
2Melas
3Seminars
4Indoor marketing
Ans:1

9.Effective Bank Marketing requires .....
1proper pricing
2customised products
3simple procedures
4All of these
Ans:4

10.Selling is a function undertaken by .....
1All the sales persons
2All the employees
3Entire organization
4Outsourced agencies
Ans: 1

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